Tavernakaya Rebrand
One of my favorite local spots, Tavernakaya felt ripe for a playful rebrand. My work nods to Japan’s old-school minimalist prefecture flags while remaining rooted in Madison iconography.
Tavernakaya strikes a fine balance celebrating Japanese cuisine and acknowledging locals’ insatiable appetite for fried cheese curds. So I took it to heart to maintain that equilibrium in my rebranding experiment.
- Skills: Identity, Iconography, Typography
- Programs: Illustrator, InDesign, Photoshop
PHOX
PHOX was a band we made up in my dad’s basement in 2011. With homemade videos, hand made merch, and and our immensely talented lead singer, Monica Martin, it felt like we could get away with anything — so we tried everything.
- Skills: Entrepreneurship, Animation, Friendship
- Programs: Photoshop, Premiere Pro, Google Docs
Jumbo
Poor guy *tsch*
- Skills: Character Design, Illustration, Animation
- Programs: After Effects, Photoshop
Promptu App
Promptu helps you put your relationships on autopilot. Using relationship profiles — like best friend, dear cousin, and yes, even obnoxious boss.
Using your chat history on any platform, Promptu scores your relationship in several dimensions like frequency, equity, and intimacy. Live your life. Let Promptu keep the score.
- Skills: Concepting, Copywriting, UI, Identity
- Programs: Illustrator
Vortexgear Website
Keyboards can be beautiful. And the mechanical keyboard world is getting sexier by the day. While their boards are top-notch, Vortexgear has an outdated website, and I set out to fix that.
Merging nostalgia and innovation, this new look says all you need to know about the device we use to put our thoughts into words: keyboards can be beautiful.
- Skills: Web Design, Photo Editing, Identity
- Programs: Illustrator, Photoshop
